by Irene Koehler | Aug 16, 2011 | Branding, Business, Google+, Tips
Once you sign-up for Google+, the first order of business should be to build your profile. As with any social networking site, your profile is your home base. It’s where you tell people what you’d like them to know about you. This is where you showcase the...
by Irene Koehler | Aug 11, 2011 | Business, LinkedIn, Tips
UPDATE: LinkedIn changed the design of their social ads and posted a clarification to their policy. See below for the updated details. Oh, how I love LinkedIn! I often speak and write about LinkedIn, as well as provide a great deal of training to help others get the...
by Irene Koehler | Aug 10, 2011 | Branding, Business, Career, Google+, Social Media, Tips
If you’re still wondering if you ought to bother spending time getting to know yet another social network, I’ve got one big reason you might want to give Google+ a try. It is clear that the team at Google thought long and hard about how people and brands...
by Irene Koehler | Jun 16, 2011 | Social Media, Tips
By now, most candidates for public office have figured out that incorporating social media into their campaigns is a critically important step. It’s the how to do this that escapes most of them. That’s perfectly understandable. The last couple of...
by Irene Koehler | Jun 1, 2011 | Branding, Business, Career, Social Media, Tips
In addition to the wonderful feedback to my post last week about 3 Mistakes You’re Making Online, I also received questions about my third point – using Google Alerts to monitor your reputation online. While I know throngs of hyper-connected people for...
by Irene Koehler | May 25, 2011 | Facebook, Networking, Social Media, Tips
Everybody uses Facebook differently. Just like all of social media, there is no one right way to use it. Still, I’m often asked how I use it. One of the common questions about Facebook concerns friend requests. How to choose which to accept and which to ignore?...
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