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10 Steps To Create An Awesome Google+ Profile

10 Steps To Create An Awesome Google+ Profile

by Irene Koehler | Aug 16, 2011 | Branding, Business, Google+, Tips

Once you sign-up for Google+, the first order of business should be to build your profile. As with any social networking site, your profile is your home base. It’s where you tell people what you’d like them to know about you. This is where you showcase the...
How To Opt-Out of Social Ads on LinkedIn in 5 Clicks

How To Opt-Out of Social Ads on LinkedIn in 5 Clicks

by Irene Koehler | Aug 11, 2011 | Business, LinkedIn, Tips

UPDATE: LinkedIn changed the design of their social ads and posted a clarification to their policy. See below for the updated details. Oh, how I love LinkedIn! I often speak and write about LinkedIn, as well as provide a great deal of training to help others get the...
The #1 Reason You’ll Want to Use Google+

The #1 Reason You’ll Want to Use Google+

by Irene Koehler | Aug 10, 2011 | Branding, Business, Career, Google+, Social Media, Tips

If you’re still wondering if you ought to bother spending time getting to know yet another social network, I’ve got one big reason you might want to give Google+ a try. It is clear that the team at Google thought long and hard about how people and brands...
8 Tips for Using Social Media for Political Campaigns

8 Tips for Using Social Media for Political Campaigns

by Irene Koehler | Jun 16, 2011 | Social Media, Tips

By now, most candidates for public office have figured out that incorporating social media into their campaigns is a critically important step. It’s the how to do this that escapes most of them. That’s perfectly understandable. The last couple of...
How To Manage Your Online Reputation By Using Google Alerts

How To Manage Your Online Reputation By Using Google Alerts

by Irene Koehler | Jun 1, 2011 | Branding, Business, Career, Social Media, Tips

In addition to the wonderful feedback to my post last week about 3 Mistakes You’re Making Online, I also received questions about my third point – using Google Alerts to monitor your reputation online. While I know throngs of hyper-connected people for...
Facebook Friend Requests: Accept or Ignore?

Facebook Friend Requests: Accept or Ignore?

by Irene Koehler | May 25, 2011 | Facebook, Networking, Social Media, Tips

Everybody uses Facebook differently. Just like all of social media, there is no one right way to use it. Still, I’m often asked how I use it. One of the common questions about Facebook concerns friend requests. How to choose which to accept and which to ignore?...
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