LinkedIn Tip – “Hey, Baby. What’s Your URL?”

LinkedIn Tip – “Hey, Baby. What’s Your URL?”

You meet someone at a conference or a networking event and want to stay in touch. You exchange business cards and decide to connect on LinkedIn.? She asks for the link to your profile on LinkedIn so she can send you an invitation to connect. If you reply begins with, “Uh, well…” don’t worry. Help is on the way.linkedin profile url 2 273x300 - LinkedIn Tip - "Hey, Baby. What's Your URL?"

Each LinkedIn profile is given a default URL, which is a combination of the LinkedIn domain and a bunch of numbers.? Neither memorable nor impressive – especially when you can easily customize this in about 15 seconds.? All you need to do is visit your profile page on LinkedIn and find “Public Profile” as indicated in this photo. Click on “Edit” to change the URL to include your name. A relatively small number of people use their business name here, rather than their own name, but I’d suggest considering this only if you own the business. Those with a common name may find that their desired LinkedIn URL is already taken by another member of the same name. In such cases, it is still better to find a version of your name than to use the default address. The result may include a middle initial or other similar tweak.

Now that you are the proud owner of a customized LinkedIn URL, use it for personal branding purposes. Include it in your email signature, making it easy for recipients to learn more about you by clicking over to your profile.

Side note: Unlike most sites, what you see in the address field of your browser when viewing your own profile is not the link to your profile. If you send this link to someone hoping they’ll view your profile, it won’t work. This link takes them to their own profile, not to yours. Trust me on this.

If you’d like to learn more about kicking your efforts on LinkedIn into high gear, be sure to subscribe to Almost Savvy through RSS or email. These tips are just that – tips. While very helpful, they don’t delve into the bigger picture of why LinkedIn matters and how to get the most out of it depending on your own personal goals. To get the most out of LinkedIn, consider registering for an upcoming webinars where we’ll walk through the features step-by-step to help you leverage your efforts and maximize the benefits of LinkedIn’s features.



  1. Todd Smith December 30, 2008 at 6:15 am - Reply

    What a great tip! I had no idea you could do this. Thank you.

  2. A. Jane Chambers December 30, 2008 at 10:23 am - Reply

    Thanks for the tip. My URL is all set now with my name (which is also my business name).

  3. Stefani Twyford December 30, 2008 at 11:50 am - Reply

    I’m glad to see I’ve got one tip in place already. Maybe I’m not as much of a Linkedin dork as I thought I was!

    • admin December 30, 2008 at 2:06 pm - Reply

      Hey, we’re all dorks to some extent. As long as we ask questions and help each other out, we all progress. What is that quote … A rising tide raises all dorks. 🙂

  4. Napoleon (P0_P0) January 1, 2009 at 5:24 pm - Reply

    Great tip Irene! What do you think of putting your linkedin URL on business cards?

  5. Rheda Wilson-Duff February 1, 2009 at 9:17 pm - Reply

    This is awesome info! Thanks again!

  6. Ariellah February 2, 2009 at 3:38 am - Reply

    Irene, thanks for sharing. going into my Linkedin account now!
    Thanks 🙂

  7. Christine Rabel February 7, 2009 at 7:57 am - Reply

    Wow! I am so overwhelmed with all of the great info, I’m trying to process it so I’ll actually USE it! RThank you for sharing such great stuff!

  8. Imran July 8, 2011 at 10:40 am - Reply

    Just followed your advice and created a named url.

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